Americans spent a lot of cash on Cyber Monday (November 29th). Adobe Analytics reports shoppers splashed out $10.7 billion on digital sales, a decrease of 1.4 percent from last year, and the first decline ever for a major shopping holiday. Despite this decline in sales, it was still the busiest e-commerce shopping day of 2021. The firm says between 11 p.m. and midnight Eastern time, shoppers spent about $12 million every minute. Adobe Digital Insights Director Taylor Schreiner said in a statement, “With early deals in October, consumers were not waiting around for discounts on big shopping days like Cyber Monday and Black Friday. This was further fueled by growing awareness of supply chain challenges and product availability. It spread out e-commerce spending across the months of October and November, putting us on track for a season that still will break online shopping records.” Some of the top sellers on Cyber Monday were toys like Hot Wheels, video games like Metroid Dreams, and electronics like Apple Watches and laptops.
Source-UPI
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